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Introduction
The Capital Region
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Baraboo News Republic
Published: Monday through Saturday Circulation: 4,128
Source: Audit Bureau of Circulations, 2005
The daily newspaper serving Sauk County's largest city and its surrounding communities.
Baraboo serves as a retail center for South Central Wisconsin, drawing area shoppers to its downtown shopping district and its wide variety of regional and national retail stores.
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Columbus Journal
Published: Saturday Circulation: 2,200 (Estimated 2005)
The official newspaper for the town of Columbus.
Known locally as "Antique Heaven," Columbus is home to some of Wisconsin's finest antique shopping. Located on five major highway arteries, Columbus is one of the few communities in Wisconsin offering Amtrak service.
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Daily Citizen
Published: Monday through Friday Circulation: 10,096
Source: Audit Bureau of Circulations, 2005
Weekend Citizen
Published: Saturdays Circulation: 12,007
Source: Audit Bureau of Circulations, 2005
The most widely distributed paid-circulation newspapers in Dodge County, with local news and features from Beaver Dam and its surrounding communities.
Dodge County features several key industries and is home to a variety of outdoor attractions (Horicon Marsh, Beaver Dam Lake and the Wild Goose State Trail).
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Juneau County Star-Times
Published: Wednesday & Saturday Circulation: 2,745
Source: Audit Bureau of Circulations, 2005
A twice-weekly newspaper serving Mauston and Juneau County.
As Juneau County's largest city, Mauston's commercial community is aided by the city's geographic location along Interstates 90 and 94, halfway between Chicago and Minneapolis/St. Paul.
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Neighbors
Published: Saturday Circulation: 8,300 (Estimated 2005)
A weekly newspaper serving the Cambria, Friesland, Fox Lake, Markesan, Randolph and Waupun areas.
Together, the towns of Cambria, Friesland, Fox Lake, Markesan, Randolph and Waupun serve as outlying bedroom communities for the city of Madison as well as being vital components of the Capital Region as a whole.
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Portage Daily Register
Published: Monday through Saturday Circulation: 5,099
Source: Audit Bureau of Circulations, 2005
Columbia County's daily local newspaper, published in the western Columbia County com-munity of Portage.
With a thriving downtown and three of the area's largest ski resorts located nearby Portage is a popular destination for both shoppers & outdoors enthusiasts from all over the area.
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Reedsburg Times-Press
Published: Wednesday & Saturday Circulation: 963
Source: Audit Bureau of Circulations, 2005
A twice-weekly newspaper serving Reedsburg and northern Sauk County.
With the highest average household income in Sauk County, Reedsburg is one of Sauk County's fastest-growing communities.
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The Sauk Prairie Eagle
Published: Wednesday Circulation: 1,583
Source: Audit Bureau of Circulations, 2005
The weekly local news source for the Southern Sauk County cities of Sauk City and Prairie du Sac.
In addition to serving as outlying suburban communities for the greater Madison area, Sauk City (Wisconsin's oldest incorporated village) and Prairie du Sac feature their own vibrant economies.
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Wisconsin Dells Events
Published: Wednesday & Saturday Circulation: 2,038
Source: Audit Bureau of Circulations, 2005
A twice-weekly newspaper serving the Wisconsin Dells and Lake Delton.
One of the premier resort areas in the Midwest, Wisconsin Dells attracts approximately 3 million people every year. Originally a summer resort area, the Dells along with Lake Delton have blossomed into true year-round travel destinations.
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45% of Sauk County adults read the Baraboo News Republic.
Source: Scarborough Research Study, 2006-2007
The average household expenditure in Columbus is $49,879 per year.
Source: DemographicsNow.com, 2006
51% of Dodge County adults read the Daily Citizen.
Source: Scarborough Research Study, 2006-2007
Juneau County is expected to enjoy a 5.6% growth in the next five years.
Source: DemographicsNow.com, 2006
The Neighbors distribution area is marked by an average household income of $57,540
Source: DemographicsNow.com, 2006
50% of all Columbia County adults read the Portage Daily Register.
Source: Scarborough Research Study, 2006-2007
The Reedsburg Times-Press is read by nearly 50% of all Reedsburg-area adults.
Source: Reedsburg Newspaper Readership Study, 2002
The Sauk Prairie Eagle is read by 63% of all adults in Sauk City and Prairie du Sac.
Source: Sauk Prairie Newspaper Readership Study, 2002
The average household income in the Wisconsin Dells is over $63,000 per year.
Source: DemographicsNow.com, 2006
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