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Al. Ringling Theatre, Baraboo

Baraboo News Republic

Published: Monday through Saturday
Circulation: 4,128

Source: Audit Bureau of Circulations, 2005

The daily newspaper serving Sauk County's largest city and its surrounding communities.

Baraboo serves as a retail center for South Central Wisconsin, drawing area shoppers to its downtown shopping district and its wide variety of regional and national retail stores.

City Hall tower, Columbus

Columbus Journal

Published: Saturday
Circulation: 2,200 (Estimated 2005)

The official newspaper for the town of Columbus.

Known locally as "Antique Heaven," Columbus is home to some of Wisconsin's finest antique shopping. Located on five major highway arteries, Columbus is one of the few communities in Wisconsin offering Amtrak service.

Building with scrolling text display, Beaver Dam

Daily Citizen

Published: Monday through Friday
Circulation: 10,096

Source: Audit Bureau of Circulations, 2005

Weekend Citizen

Published: Saturdays
Circulation: 12,007

Source: Audit Bureau of Circulations, 2005

The most widely distributed paid-circulation newspapers in Dodge County, with local news and features from Beaver Dam and its surrounding communities.

Dodge County features several key industries and is home to a variety of outdoor attractions (Horicon Marsh, Beaver Dam Lake and the Wild Goose State Trail).

Building corner, Mauston

Juneau County Star-Times

Published: Wednesday & Saturday
Circulation: 2,745

Source: Audit Bureau of Circulations, 2005

A twice-weekly newspaper serving Mauston and Juneau County.

As Juneau County's largest city, Mauston's commercial community is aided by the city's geographic location – along Interstates 90 and 94, halfway between Chicago and Minneapolis/St. Paul.

Restaurant, Cambria-Friesland area

Neighbors

Published: Saturday
Circulation: 8,300 (Estimated 2005)

A weekly newspaper serving the Cambria, Friesland, Fox Lake, Markesan, Randolph and Waupun areas.

Together, the towns of Cambria, Friesland, Fox Lake, Markesan, Randolph and Waupun serve as outlying bedroom communities for the city of Madison as well as being vital components of the Capital Region as a whole.

Hotel building, Portage

Portage Daily Register

Published: Monday through Saturday
Circulation: 5,099

Source: Audit Bureau of Circulations, 2005

Columbia County's daily local newspaper, published in the western Columbia County com-munity of Portage.

With a thriving downtown – and three of the area's largest ski resorts located nearby – Portage is a popular destination for both shoppers & outdoors enthusiasts from all over the area.

Times Block building, Reedsburg

Reedsburg Times-Press

Published: Wednesday & Saturday
Circulation: 963

Source: Audit Bureau of Circulations, 2005

A twice-weekly newspaper serving Reedsburg and northern Sauk County.

With the highest average household income in Sauk County, Reedsburg is one of Sauk County's fastest-growing communities.

Sauk Prairie Eagle building

The Sauk Prairie Eagle

Published: Wednesday
Circulation: 1,583

Source: Audit Bureau of Circulations, 2005

The weekly local news source for the Southern Sauk County cities of Sauk City and Prairie du Sac.

In addition to serving as outlying suburban communities for the greater Madison area, Sauk City (Wisconsin's oldest incorporated village) and Prairie du Sac feature their own vibrant economies.

Broadway, Wisconsin Dells

Wisconsin Dells Events

Published: Wednesday & Saturday
Circulation: 2,038

Source: Audit Bureau of Circulations, 2005

A twice-weekly newspaper serving the Wisconsin Dells and Lake Delton.

One of the premier resort areas in the Midwest, Wisconsin Dells attracts approximately 3 million people every year. Originally a summer resort area, the Dells – along with Lake Delton – have blossomed into true year-round travel destinations.

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45% of Sauk County adults read the Baraboo News Republic.

Source: Scarborough Research Study, 2006-2007

The average household expenditure in Columbus is $49,879 per year.

Source: DemographicsNow.com, 2006

51% of Dodge County adults read the Daily Citizen.

Source: Scarborough Research Study, 2006-2007

Juneau County is expected to enjoy a 5.6% growth in the next five years.

Source: DemographicsNow.com, 2006

The Neighbors distribution area is marked by an average household income of $57,540

Source: DemographicsNow.com, 2006

50% of all Columbia County adults read the Portage Daily Register.

Source: Scarborough Research Study, 2006-2007

The Reedsburg Times-Press is read by nearly 50% of all Reedsburg-area adults.

Source: Reedsburg Newspaper Readership Study, 2002

The Sauk Prairie Eagle is read by 63% of all adults in Sauk City and Prairie du Sac.

Source: Sauk Prairie Newspaper Readership Study, 2002

The average household income in the Wisconsin Dells is over $63,000 per year.

Source: DemographicsNow.com, 2006